Mine aren't "backwards", but then again mine are Taiwanese levers (although they were designed, marketed, sold and are now used in North America).
I'm not the only one on these boards who rides "moto style" with my Right=Front braking. But of the friends I ride with, I'm the only one, and most are scared (literally) to ride my bike.
I originally switched for cleaner cable routing for my front disc brake. But after asking around, mainly on these boards, here's the summary I've come up with:
Reasons cited why in the US we traditionally use Left=Front:
* Drive on the Right traffic pattern means left arm is used for signaling
* People are scared of their front brake and want their less dominant, weaker hand controlling it.
Reasons why Euro-style (Right=Front) makes more sense:
* More closely matches motorcycle setups
* For Right-handers (Lefties can skip this part):
— Grab Bottle, Pick Nose, Adjust Nutz, Swat WNVI Mosquitos w/ right hand, meaning left hand is operating rear brake in classic "Oh Sh—!" panic stop situations.
— Have finer motor skills in right hand meaning improved front brake modulation.
* Signaling turns while riding involves two arms: left arm for left turns and right for right.
I haven't tried to preach the virtues of moto style brake lever setup to anyone I ride with, other than mentioning it in passing. Most aren't interested, and better yet, a few have refused to ride my bike after realizing it was set up that way. Fine by me. My Polish friend I ride with grew up with and prefers the Left=Front braking. I think he's nuts.