That picture suddenly invoked an image of Penny Marshall and Cindy Williams!
But I am all for camping and drinking beer, if that is what you wanted to know.
But now, after having visited that link, which goes to the Sierra Nevada brewery, well, I am (believe it or not) sort of burnt out on their offerings. I lived in Chico for one year, maybe that is why? Dunno. Great brewpub, decent food (back in 1994, that is, no idea if it's still good today). Semi-decent beer that isn't quite up to the whole Buttweiper popularity yet, but pretty close (obviously it is still 100,000,000+ times better than rice-syrup-brew).