YT Industries is one of our favorite direct-to-consumer sellers, offering up some seriously legit bikes at highly competitive prices. The folks at YT also make some pretty rad promo videos from time to time and this doozy is no exception.

Here's the pitch: "Introducing the all new YT JEFFSY, a bike born to redefined friendship. Blood may be thicker than water, but you can choose your friends. So do it with every fiber and sinew of your body. Choose wisely. Choose with heart. And have the ride of your life. Coming soon. Very soon."

Christopher Walken and YT join forces

The one and only.​

And yes, in case you were wondering, that was legendary actor Christopher Walken.

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