FTMN - thanks. (That's my photo). Both Salsa and Surly had quite a few "staff owned" bikes on display. Salsa had them fully loaded (so to speak) not just at their display, but also in shadow boxes in another part of the facility.
Besides the "PugMonkey" there was also an ElMariEnabler. With matching blue fork. If I didn't lose them in a hard drive issue, will post that to Flicker later. (Gee, with a Larry up front and a Ice Spiker 29er rear, could be the best of both worlds for winter).