To get accurate roll out, be sure you are sitting on the bike with the tire pressure you like when measuring, then start with the valve stem at 6 o'clock and put a piece of tape on the ground and mark an arrow with a sharpie where the stem is. Next, roll one rotation then have a friend put down another piece of tape and draw another arrow when the valve stem is at 6 o'clock again. Measure between those points and put that number in your computer. You will be off by 8cms or so if you push the bike only. I lost this argument to a friend.

Body weight squishes the tires to a different circumference.