SRAM is based in Chicago, IL and makes cycling components under the SRAM, Rock Shox, Truvativ and Avid brand. They make a variety of parts such as derailleurs, shifters, brakes, cranks, forks and more. SRAM is credited with bringing the current 2x10 drivetrain to market. Popular products lines include the XX and X.0 and X.9 groupsets.
SRAM also makes road components (including the Zipp brand for wheels). Popular road bike lines include SRAM Rival, Force and Red.
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SRAM had three new wheels on display at Sea Otter, the Roam 50 and Roam 60, and the Rail 50, and they'll all come in 26", 27.5" and 29" sizes, and are UST compatible. Read More »
Engineered for the Wide Wheel - Today SRAM announced two new X9 and X5 level cranks for fat bikes. If you are a sharp visitor of the Mtbr Fat Bike Discussion forum, this might not come as too much of a surprise. Read More »
Introduction by Francis Cebedo:
SRAM revolutionized drivetrains with their introduction of the modern 2x10 system a couple years ago. They wanted to give you more functionality with less complexity. They then went back to the archives to resurrect Grip Shift by perfecting its accuracy and shiftin ... Read More »